So you’re starting a business? Or maybe you’ve already started one and now you’re stuck? Maybe you’re one of the lucky ones who launched a wildly successful business without giving much time, thought, or energy to your marketing, but now you want to make sure your business stays wildly successful. Wherever you are in this process, this course will help you figure out your marketing and take it to the next level.
I teach students, entrepreneurs, small businesses, and even regular people how to market themselves and their brands.
Most start-ups and small businesses simply don't have time to learn about, think about, or implement marketing! That's where I come in. As a marketer, speaker, and professor, I have the experience to teach you how to market your business in a way that makes it easy for you to keep doing what you do best...and not worry about your marketing.
Start6: The Problem You’re Solving (2:41)
Start7: What Does Your Market Look Like? (11:03)
Start8: What Market Segments Should You Pursue? (11:35)
Start9: Who is Your Target Market? (7:29)
Start10: Target Market Continued - Create your Ideal Customer Avatar (6:54)
Start11: What About the Competition? (11:01)